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Despite competing in Rio 2016, breaking the world record for the 200m sprint, and becoming World Champion for both the 100m and 200m sprints, Sammi Kinghorn is no stranger to overcoming obstacles in her life. As with most athletes, she works tirelessly to set, achieve and beat her goals and has shared her tips on how to overcome obstacles and achieve your goals

1. Do your research
If a major competition is coming up I find out what I need to do to get there and plan to achieve it.

When thinking about your goals and what you want to achieve, whether it’s achieving a PB or getting that next promotion, think about the steps you need to take in order to achieve this and pre-empt any potential obstacles or hurdles that might get in the way so there are no surprises.

2. Break down your goals
My coach and I set performance targets annually and review them at the end of the year, but I also set targets for myself on a daily, weekly and yearly basis which helps me keep focused. Break down the ultimate goal into smaller goals and then break those down further into actions that can be adopted into your daily life.

3. See obstacles as a challenge
I perceive obstacles as simply challenges to be met head-on and overcome and I’ve always relished a challenge. Acceptance of these as challenges makes the thought of them far less scary as you’re already prepared for them.

4. Stay mentally strong
During moments when I feel low and exhausted, I tell myself that all my competitors are also training that day so I need to motivate myself to continue. It can be hard to mentally motivate yourself but breaking down your goals into smaller tasks will help them seem less overwhelming.

5. Lean on your support
I’m lucky that I’m surrounded by a lot of very supportive people who have been there for me during the highs and lows of my career. Don’t be afraid to lean on people when things get tough, but also to help celebrate achievements to help motivate you to continue to work towards your goals. Everybody faces challenges at some point in their life and talking through these with people can often help them seem less overwhelming.

Sammi is heading to Australia for the Commonwealth games this April, which we wish her the best of luck in.

To discover more about how Christopher Ward is supporting underdogs,
visit the CW Challenger Programme page.

Following January’s announcement of two Need for Speed competition winners, this month sees our Challenger Programme swap the high octane for the high seas as we welcome sailor Lizzy Foreman on board.

Currently 27 years old (21 of which she has spent sailing), Lizzy is no stranger to pushing boundaries from the deck of her racing yacht: in 2015, she was both the first female and British sailor to finish in her class in the Mini Transat, a solo sailing race across the Atlantic. Those of a seasick persuasion may want to look away now: to complete the event, Lizzy spent 27 days at sea, in a boat just 21 feet long. It’s this kind of dedication that made Lizzy a perfect fit as a Challenger.


But that’s not all. Lizzy is also a part of the ‘Vendee2020Vision’ programme, a 5-year ocean racing project borne out of a long term working relationship between Whitecap Ltd and Artemis Investment Management. The winning prize? One successful sailor will be selected to compete in the 2020 Vendee Globe, a solo race around the globe. Whittled down from an initial group of 12 sailors, Lizzy is now in the final 4. If successful, she will be the fourth British female to compete for Britain in this competition – to date only 6 women have taken on the gruelling round the world race.


Co-Founder of Christopher Ward, Mike France, said: “The team at Christopher Ward is absolutely in awe of what Lizzy has achieved with her career to date. Her ambition and drive are clear to see, and we believe she will be a fantastic addition to the Challenger team. It’s going to be incredibly exciting to support her on her journey to the upcoming Vendee Globe Project and we’ll be rooting for her every step of the way.”

We look forward to arming Lizzy with a C60 Trident 316L Limited Edition to withstand all manner of drenchings in due course!

Think you have what it takes to become a CW Challenger? Discover more about our Challenger Programme today.